Search results for: getting your event on your audiences

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  • Helpful Guidelines for Writing Sponsorship Announcements

    Tips on Constructing Underwriting AcknowledgementsFor Public Radio & Television Sponsoring a program on public radio or TV is just one part of a public relations or marketing strategy – the other part is getting public credit for your donation. In commercial radio and television, your investment typically provides you with time for what is appropriately …

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  • Twelve Ways Newspapers Can Reinvent Themselves

    It is clear that newspapers across the country are in the midst of a crisis. Dozens have closed in the past two years, including some large, metropolitan dailies like the Rocky Mountain News, Seattle Post-Intelligencer, The Cincinnati Post and Tucson Citizen. Others have threatened to close, sought bankruptcy protection, merged, or moved to partial week …

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  • Update: Calendar Marketing Approaches

    In an update to our earlier post, “Getting Your Event on Your Audience’s Calendar,” Calgoo.com will soon launch a cross-platform service that promises to put events like your company’s upcoming education seminars, your store’s upcoming sales events, your professional sports team’s game times, a golf course’s open tee times, or even relevant eBay auctions on …

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